Perspectives Photo + Cinema - An Outsider's View

Separately Perspectives Photography and Jared Brandon Productions have produced reliably stunning work. With a clear passion for creating beautiful wedding photos and stunning wedding videos these two teams of wedding creatives have been a source of inspiration; they know their equipment back to front and know exactly how and where to push it to create beautiful results. Now, in a mind bogglingly awesome move, they have joined forces to create combined wedding photography and video packages to completely capture you and your day. For those prepared to pay the premium that experience and talent come with at the upper end of the wedding market these guys will certainly be a force to be reckoned with.

Photography Style - an outside photographer's perspective

Isaac, Amber, and their helpers consistently produce stunning images from all parts of the day. Common features of their work appear to be the appropriate use of high powered flash and ambient light in their photo shoots. Critically the decision to roll with a shot dominated by flash or ambient light is a function of the setting/conditions and vision of the photographer rather than the blind application of a preferred technique. Indeed the subtle use of remote flash is also frequently employed to enhance an otherwise flash free image. All in all the Perspectives team know what they're doing and, if you like what they do, are well worth the money.

Video Style - an outside film-maker's perspective

Jared Brandon seems to be something of a pioneer in the New Zealand wedding video market. Drawing inspiration from established professionals outside of New Zealand he appears to take a more cinematic approach to wedding videography than what most people think of when they hear the phrase wedding videography. While the use of dSLRs is part of this - helping to achieve the cinematic look through their ability to produce images with shallow depth of field - the key aspect is in the departure from recording a wedding day. Instead Jared appears to focus on recording the story of a wedding day. By focussing on recording the story rather than simply recording the events his videos seem to invite you in - you feel like you are part of the day instead of just a spectator. You feel the emotion rather than witness it. You cry as they cry.

The Joint Venture - a prediction

This joint venture will be successful. However, given that they would each be successful alone the notion of a successful partnership may seem to be something of an obvious statement. Here though is the key. This venture will be successful because of the speed at which they will help their clients find what they are looking for. People who care about great images should care about great photography and great videography. While people often ask photographers to recommend videographers and vice verca this new venture does that immediately and demonstrates the added value that the other side can bring.

Check them out yourself here:
http://www.perspectives.co.nz/