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Monday, February 6, 2012

Becoming Successful in Photography - Art Streiber shares his thoughts


Here Art Streiber shares his opinion on what it takes to succeed and reach his level in photography. Key to this is the idea that the building of your brand and the building of your brand is not a sprint, it is a marathon. Part of this is the way in which you will develop. You can expect to develop in a stepwise fashion, going up in sudden bursts, rather than at a smoother constant rate.

YOU MUST BE COMMITTED TO THE CLIMB

You must shoot, maintain your archive, market yourself, and pay your bills in order to survive and, ultimately, thrive.

You must know your market. You must know your clients. You must put yourself in front of these people through marketing yourself and your skills to them. If you can identify people who will be your clients in the future and market to them before they are able to buy from you.

One way to do this is through your personal work. Personal unpaid work can demonstrate your skills to future clients but, more importantly, unpaid work can become paid work if the subject of your images becomes worthy of wider interest/publication.

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