Valuebasket.co.nz
Their site appeared well presented and they had a local phone number but I couldn't shake the feeling that something might be up. The difference in price was considerable but believable which kept the too good to be true alarm from going off. With no other signals left I turned to the internet and a deeper investigation of the website itself.
The first thing to understand about Valuebasket.co.nz is that it isn't really a .co.nz at all. While they own the webdomain their contact page makes no real mention of NZ. In fact Valuebasket.co.nz is part of ValueBasket.com, a Hong Kong based company shipping products worldwide from a number of dispatch centres. This is common practice and, while a tad annoying, there's nothing really wrong with doing this. As long as their service is good who cares where the company is based and where the products are coming from right?
Wrong... ish. Given the value of the item that we're talking about it would be great to know that there was a physical location for ValueBasket somewhere in NZ where I could go if something goes wrong. While there is a phone number that's not really enough to satisfy the sceptic in me.
Given that there is nowhere for me to physically go in the event that something goes wrong ValueBasket's online reputation becomes very important. Unfortunately that reputation isn't a good one at the review site below the pie chart of reviews is dangerously red and full of warnings to stay away. While the odd negative review is acceptable 1 star ratings in over 25% of cases is super concerning.
http://www.trustpilot.co.uk/review/valuebasket.com
As a reference point sites that you would expect to score well do so and have far far fewer 1 star reviews
http://www.trustpilot.co.uk/search?query=amazon